What is one characteristic of effective customer engagement during a sales pitch?

One characteristic of effective customer engagement during a sales pitch is soliciting questions and feedback from the audience. This approach fosters an interactive dialogue rather than a monologue, allowing the salesperson to better understand the customer's needs and concerns. By encouraging questions, the salesperson demonstrates that they value the customer's input and are genuinely interested in addressing their specific situation. This interaction helps to build rapport, tailor the conversation to the audience's interests, and ultimately create a more compelling and personalized sales experience.

Involving the audience through questions can also clarify any uncertainties the customer may have, making it easier to highlight the benefits of a product or service effectively. Engaging directly with the audience in this way can help establish trust and make the pitch more memorable.